NEWS RELEASE December 10, 2002
MiracleBookend™ Organizer
EARNS PRAISE AS
EFFICIENT, PRACTICAL PRODUCT
THAT WILL
REVOLUTIONIZE
THE HOUSING OF
BOOKS, BINDERS, MAGAZINES AND DIRECTORIES
The design of a bookend, a simple, functional yet often-overlooked product, will never be the same, based on widespread, positive response voiced last month at the annual SHOPA Show in Atlanta.
What triggered this keen interest from
buyers of office products was the introduction of MiracleBookend™, an
easy-to-assemble organizer that is ideal for keeping books, binders, magazines
and directories in an upright position
on desks and shelves.
“As a niche player in the office products market, we constantly must
offer products to our customers that are different yet functional, so they have
everything they need to drive their sales,” said Jerome Davis, a buyer with
Ideal Stationers of Redwood City, Calif. “MiracleBookend is just the product
for us.”
“MiracleBookend™ is a perfect product for us,” said Lisa Kaufman, a
buyer with Office Pro’s of Gainesville, Ga. “We know our customers will love
it.”
Other buyers told MiracleBookend product design and marketing representatives that it has the potential to transform the housing of books, binders, magazines and directories forever.
The innovative product solves problems with
existing bookends. As users withdraw some books from regular bookends, the
remaining materials often fall. Additionally, regular bookends can hardly keep
a thick-but-soft telephone book or an unfilled loose-leaf binder upright.
However, as users freely
remove and insert directories
or binders that are in the MiracleBookend™ organizer, the remaining materials always
stay upright. With its ease of
assembly and adjustable flexibility, the product is ideal for libraries,
offices and individuals.
MiracleBookend™ organizer is considered so innovative yet practical that it won the 2002 Gold Award in the Geneva International Patent Technology Achievements Fair. It was recently granted patents in the U.S. and other countries.
Currently available in black, MiracleBookend™ will soon introduce a model in putty, based on feedback from such buyers as Office Emporium, in Cleveland, Ohio. Both models will have a material that protects surfaces.
MiracleBookend™ organizer is sold as a basic three-module system or as a two-module add-on. The product has a five-year warranty against defects in materials or workmanship.
For more information or to order
MiracleBookend™ organizer,
contact B-Z International, Inc., 216.591.9992, by fax, 216.591.9993, or by
email, g.becker@magicbookend.com
And visit its web site www.miraclebookend.com or www.magicbookend.com
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